Sell more.
Get paid upfront.

Offer the buy-now-pay-later options shoppers love — alongside cards, bank links and digital wallets. One integration covers every way your customers want to pay.

Trusted at checkout by Baltic retail
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One subscription. Every way to pay.

Switch on ESTO checkout once and your customers unlock all of this — online and in-store. One integration, one contract, payouts twice a week.

Hire purchase

Pay in up to 60 parts.

  • Up to 60-month terms
  • Optional 0 % APR campaigns
  • Boosts average order value
Make big purchases affordable
Most popular ESTO 3

Pay in 3 equal payments.

  • Three equal payments, no interest
  • No added cost to your customer
  • Great for 100–500 € baskets
No interest
Pay Later

Pay within 30 days.

  • 30-day deferred payment
  • No added cost to the customer
  • Lifts impulse conversion
No interest

ESTO Pay

Pay in full, instantly with banklinks, cards, or wallets.

ESTO checkout — in store and online

What paying with an ESTO BNPL method looks like.

A fast, familiar checkout your customers already trust — from choosing a plan to walking out with the goods, in minutes.

  1. 1
    Paying with ESTO

    Paying with ESTO

    In your webshop or in-store, the shopper picks an ESTO plan as a payment method.

  2. 2
    Filling the application

    Filling the application

    They complete the ESTO Purchase Flow on their own.

  3. 3
    Signing the contract

    Signing the contract

    ESTO returns a credit decision and the customer signs the contract digitally.

  4. 4
    Completing the purchase

    Completing the purchase

    After a signed contract, hand over the goods or services. ESTO pays you the full amount upfront.

ESTO Spot tablet
ESTO Spot tablet

Bring ESTO to your counter.

A single tablet at your counter that turns browsing into financing. The customer picks a plan, your staff build the order, and the application is completed and approved on the spot.

  • Real-time credit decision at the counter
  • Hire purchase, ESTO 3 & Pay Later in one device
  • Customer signs on phone or tablet
Become a partner
01

Customer picks a plan

On the counter tablet they browse ESTO 3, Pay Later and Hire Purchase, then tap the one they want.

02

Staff build the order

An employee adds the items and amount — plus the customer’s contact details if needed — and confirms the plan.

03

Scan to apply

A QR for that exact order appears. The customer scans to apply on their phone, or fills it in right on the tablet.

04

Instant decision

ESTO returns a real-time answer. Once approved, the store hands over the goods on the spot.

ESTO team — colleagues in the office

The Baltics' most-used way to pay.

830 000+
Customers served
1B€+
GMV processed
11 000+
Partner merchants
3
Baltic countries

Fast funding for growing businesses.

Term loans for businesses ready to grow. Any company can apply — no existing ESTO relationship needed — and get a clear offer fast, with a simple online application and a quick decision.

Stock & inventory

Buy ahead of peak season without straining cash flow.

Equipment

Upgrade tools, fit-out or tech that pays for itself.

A new location

Open the next store or expand into a new market.

People buy more when they can pay their way.

ESTO turns hesitation into checkout — and one-time buyers into regulars.

Up and running in hours, not weeks.

One simple path whether you sell online, in store, or both.

  1. Tell us about your business

    Fill out a short form. A dedicated account manager gets back to you within one business day.

  2. Get set up

    Add ESTO to your webstore with a plugin or a code snippet. For physical stores, we do in-person training and install marketing materials.

  3. Start selling

    ESTO appears wherever you sell. Customers apply in seconds, and you’re paid in full — with payouts twice a week.

We set you up — in store and online.

From day one you get the full ESTO marketing kit. In physical stores we deliver and put up the stickers, wobblers and stands; online we send custom banners, payment-method logos and an instalment calculator — and re-supply whenever you need.

Physical store

Door & floor stickers, wobblers, table stands, booklets — installed for you.

Online store

Custom banners, payment-method logos and a monthly-payment calculator.
Explore marketing

Add to your webshop.

On your webshop, a custom shop, or a physical store with no website — there's an ESTO integration for you. Most merchants are live within hours.

Plugin add-on For most platforms
Custom API Works for any platform
Link generation Via partner portal
checkout.js
// Create a purchase, redirect the shopper
const res = await fetch(API + '/purchase', {
  method: 'POST',
  body: JSON.stringify({
    amount:   249.00,
    currency: 'EUR',
    methods:  ['esto_3', 'pay_later', 'card']
  })
})
Avg. time to live: ~2 days Sandbox included
ESTO partner team
Your team at ESTO

Built for merchants who want to sell, not chase payments.

Get paid upfront

ESTO pays you when the contract is signed. Consumer repayment is our problem, not yours.

No risk to you

We handle credit decisions, risk and collections. You just sell — bad debt never hits your books.

Baltic expertise

We know EE, LV and LT — local regulations, local payment habits, local support in your language.

Real support

A dedicated partner success manager, not a chatbot. We are invested in your growth.

Partners sell more with ESTO.

Real outcomes from ESTO merchant case studies across the Baltics — from bigger baskets to a wider customer base.

+42 %
Average order value in store
+30 %
Units per transaction
+30 %
Customer base growth
73 %
Of credit customers choose ESTO
12 100
Contracts with one partner in 2 years
300+
Hire purchase contracts in 2 weeks

Figures from individual ESTO merchant case studies; results vary by sector and campaign.

Good to know.

More in our partner help centre — or ask your account manager directly.

All questions

Payouts run twice a week as standard — you receive the full purchase amount upfront, minus the per-transaction fee, while the customer repays ESTO over time. On Boost and Pro plans you can switch to daily business-day payouts.

Every payout comes with a statement in the partner portal, itemised by order reference — each settlement maps 1:1 to your orders, so bookkeeping takes minutes, not afternoons.

A transparent per-transaction fee — no setup fee, no monthly minimum, no early-termination clause. The exact rate depends on the product mix (short splits cost less than long-term financing). Your contract states the same terms you see on the pricing page.

In the ESTO Partner Portal — live orders, payout statements, marketing campaign tools and your contract terms in one place. Every teammate can have their own account.

A plug-and-play Shopify app, a WooCommerce plugin, a stable REST API for custom builds, shareable payment links for merchants with no website, and the ESTO Spot tablet for physical stores that need no integration at all.

Add ESTO payments to your checkout.

Send us some info about your store, and our agent will get in touch.

Get in touch